How To Get Improved Search Engin...   Feb 16, 2008 20:33:26

For those not totally aware of what Squidoo is, I don't intend to go into the ethos of the site right here, other than to state that it can be used as a promotional tool as well as a being a virtual website. Your lens can also be given a Google PageRank. You can use your Squidoo lens in place of a minisite in order to promote yourself and your product, and improve your search engine listing... Read More

The Critical Components to Grea...   Feb 16, 2008 20:30:20

1. The first element to search engine optimization is the web page copy and content. Search engines look for good quality, relevant pages with the keywords your audience uses when they search online. Each of your website pages should have the keywords and phrases your clients are searching for on each particular page. If your site is about "Internet Marketing Strategies", then you should h... Read More

Do you or your website promotio...   Feb 02, 2008 22:31:26

Steps to be followed while optimizing a website for global reach and to increase targeted traffic, staying ahead of competitor and to increase your sales conversion1. Existing website structure analysis2. Competitor analysis3. Keyword analysis and research4. Prepare Search engine marketing report / Bench mark report5. Right Keywords identification according to targeted audience related to websi... Read More

Wal-Mart Offers SEO and SEM Serv...   Jan 26, 2008 03:53:05

Wal-Mart Offers SEO and SEM Services It sounds like an April Fools’ Day joke, but SEO-focused journalists first got wind of it around Christmas. Sam’s Club, Wal-Mart’s brand for bulk sales to small businesses, now offers search marketing services. What does this mean for SEO and SEM consultants? SEO journalists are writing about this all over the web, from Search Engine Journa... Read More

Designing for Search Engine Success   Jan 26, 2008 03:49:57

When preparing to build a new website, or redesign an existing website, planning for success in the search engines is a crucial First Step. Even before you choose a color scheme, choose a design strategy that will enhance your chances for success - not work against them. While many website designs work well in the search engines, some work much better than others. And there are a few website de... Read More

Start SEO Planning Early   Jan 26, 2008 03:48:34

Most companies begin looking for Search Engine Optimization services with a narrow focus: achieving top rankings for certain keywords. The question is this: how can those companies be sure their "chosen" keywords are actually appropriate to their marketplace or will successfully generate qualified visitors that convert to sales once they reach the website? In some cases, the answer is... Read More

Optimizing Press Releases to Sho...   Jan 26, 2008 03:47:17

Getting invaluable media coverage is a process I described in my 1994 book, Six Steps to Free Publicity. Although a lot of the basics in the process of pursuing publicity remain the same, many of the finer points have changed since then. If you've begun using online publicity distribution services to disseminate your releases to the media, or even if you merely post press releases on your own s... Read More

Creative Methods for Adding Text...   Jan 26, 2008 03:44:08

There are two strategies you can use to develop content for your site. One is to create your own and the other is to acquire content. If you were to open a store on Main St, the necessary ingredients for success are clearly established. It's been said that if you build a better mousetrap the world will beat a path to your door. But when your door is a file on a server, it takes more than a road... Read More

Can My Site Rank Well on all Fou...   Jan 26, 2008 03:21:49

One of the most frequently asked questions readers and clients ask, revolves around how websites can be best optimized to meet the algorithmic needs of each of the major 4 search engines, Google, Yahoo, MSN and Ask jeeves. The more things change, the more they stay the same. Though there have been wide sweeping changes in the organic search engine landscape over the past six months, the fundame... Read More

Tools that every webmaster shoul...   Oct 28, 2007 01:10:05

As an online marketer, there are a number of tools that every webmaster should have in their toolbox. Here's a list of some of the top sites you'll want to put in your bookmarks. "WhoNu", WhoNu is the ultimate online search tool. This tool was created by an innovative thinker named Derek Franklin. His tool allows you to tap into multiple search engines.You can search:directories discu... Read More